Category Archives: Social

Social Networking sites

What’s so interesting about Pinterest anyways?

By | May 4, 2012

I was curious as well. So when it first launched, I tried it out, just to see for myself. At first I thought, this just another stupid social bookmarking site for pictures.  I already had a delicious account, which I barely even use, so I didn’t give it another thought, and just let it be.  I figured it would… Read More »


48 Ways to Measure Social Media Success

By | December 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly, social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. But it’s crucial to the social media ROI debate… Read More »


20 Social Media Marketing Do’s & Don’ts

By | December 6, 2011

by Ashley Zeckman on Dec 6th, 2011    Content Marketing, Online Marketing, Social Media, Social Networking, User Generated Content It is no longer a question of IF companies should execute a social media strategy. The question for most companies is HOW to best execute a meaningful and engaging approach that generates results. With so many social… Read More »